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Explore St. Louis

We have a fantastic array of activities for you to enjoy at this year's conference in St. Louis, MO. Please note: Our activities are Monday afternoon this year to accommodate our Sunday workshops! Explore the beauty and excitement of the area while networking with other franchisees.

Sign up for one or more activities when you register for the Annual Conference, or come back later to choose your adventure.

Fifth Annual Main Line Brands Golf Tournament

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Gateway National offers you the rare opportunity to return to the rich traditions of the game. Rolling links, separated by gentle mounds, meander through lush, green pasturelands. Tall grasses, lakes, wood-tie bunkers, and occasional giant cottonwoods complete the landscape. In view of the magnificent Gateway Arch, you will cross occasional stone bridges, glide on raised boardwalks through quiet wetlands, and enjoy play on the only public course, bent grass fairways within hundreds of miles. Laid out through native grasses, it’s easy to forget you are just minutes away from the action in downtown St. Louis, and not tucked away deep in the Scottish Highlands.

 

Price: $135.00 per player

$60 club rental, if needed, due when you arrive at the golf course

Day: Monday, October 26

Time: 1:30 PM - 6:00 PM (Range opens at 1:00)

St. Louis Riverfront Cruise

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Come aboard the Riverboats at the Gateway Arch for a one-hour St. Louis Riverfront Cruise and see the city in the most unique way possible — from the best seat on the Mississippi River! You’ll float past the Gateway Arch, historic landmarks, and get narrated insights of the history of the river that built St. Louis. It’s the perfect mix of fun, sightseeing, and relaxation aboard a 19th century replica paddlewheel riverboat. Don’t miss the boat on this classic St. Louis experience!

 

Price: $26.00

Day: Monday, October 26

Time: TBD

Please note: This activity has a maximum of 30 participants

Arch Tour

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A trip to St. Louis just isn’t complete without experiencing the iconic Gateway Arch! Take the one-of-a-kind tram ride 630 feet to the top for incredible views stretching 30 miles in every direction. The time at the top of the Arch is limited to up to 10 minutes, so make every moment count! Come see St. Louis from above at Gateway Arch National Park – you won’t regret it!

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Price: $20

Day: Monday, October 26

Time: 2:30 PM & 4:00 PM

Busch Stadium Tour

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The Classic Tour is a great way for Cardinals fans to experience Busch Stadium while learning about the team’s history and legacy from expert guides. Guests visit iconic areas throughout the ballpark from the service level to the upper deck while taking in some of the best views and unique sights in “baseball heaven.” All Classic Tour tickets also include admission to the Cardinals Hall of Fame and Museum at Cardinals Nation, giving you two Cardinals attractions for one ticket.

Price: $25 per person

Time: Availability contingent on the Cardinals' playoff schedule

Please note: This activity requires at least 20 participants to proceed. If the minimum is not met, it will be canceled. 

Price: $25.00

Day: Monday Afternoon, October 26

Time: TBD - Final times will be available within 2-3 weeks at the latest. Definitely before the end of June.  

Please note: This activity requires at least 20 participants to proceed. If the minimum is not me, the event will be cancelled. Additionally, availability contingent on the Cardinals' playoff schedule.

Cathedral Basillica Tour

Explore the magnificent Cathedral Basilica of Saint Louis, the Mother Church of the Archdiocese of Saint Louis and one of the city's most inspiring landmarks. Built between 1907 and 1914, this extraordinary Cathedral welcomes visitors into a space filled with history, beauty, and wonder.

The tour highlights the Cathedral's breathtaking interior mosaics, created over nearly 80 years using more than 41 million pieces of glass tesserae. Home to one of the largest mosaic collections in the Western Hemisphere, the Cathedral offers an unforgettable experience of artistry, faith, and architecture. This is a wonderful opportunity to enjoy a meaningful and memorable part of the conference while discovering one of Saint Louis's true treasures.

Price: $20.00

Day: Monday, October 26

Time: TBD - Final times will be available within 2-3 weeks at the latest. Definitely before the end of June. 

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Budweiser DAY FRESH Tour

Our most popular tour! Learn all about Budweiser beer from its beginnings as quality ingredients, to its crisp taste as the finished product.

Take a closer look at our campus and brewing methods when you join us on the Day Fresh Tour! Packed with history and stunning views of the property, you'll learn all about the life of an Anheuser-Busch beer from seed to sip: from its beginnings as quality ingredients, to its crisp taste as the finished product!

 

If you are interested in walking the bottling floor to see up close - book a Beermaster Tour!

 

Guests 21 and older will receive a "DAY FRESH" beer pulled right off the packaging line! Talk about FRESH!

Price: $45.00

Day: Monday, October 26

Time: 2:30 PM & 4:00 PM

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Budweiser BEERMASTER Tour

If you're Budweiser's biggest fan, there's only one option for you: the Beermaster Tour. Get an all-access look at how the King of Beers is brewed and visit exclusive locations on campus only available on this experience. This experience is an outside, walking tour that consists of about 2 miles of outside walking, lasts about 120 minutes and is only available to guests 13 and over.

  • Please note that closed-toe shoes are required for your safety (no Crocs or sandals).

  • No Bags larger than 8x10x8 and no Backpacks of any size

Your adventure here at our brewery includes visits to the Clydesdale Paddock and Stables, our Beechwood Aging Cellars, the Brewhouse, our historic Old Lyon Schoolhouse Museum, and the Bevo packaging facility*. The best part? You'll visit our Finishing Cellars to enjoy a sample of the freshest beer you'll ever taste, poured directly from the finishing tank. Bring home a variety of souvenirs: including a hat and commemorative glass.

Price: $65.00

Day: Monday, October 26

Time: TBD - Final times will be available within 2-3 weeks at the latest. Definitely before the end of June. 

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